The human-involvement standardfor the age of AI
Does your money still support human workers?
HumanSeal scores how much of a product is made by people — and whether companies augment workers or replace them with AI.
- 1Assess — Brands measure human involvement
- 2Publish — Scores enter the open registry
- 3Choose — Shoppers buy with confidence
Get started
Choose your path
Whether you buy products or make them, HumanSeal helps you act on human involvement.
I make or sell products
Measure human involvement and earn the HumanSeal mark.
Why HumanSeal
Trust built on transparency
A measurable standard for human involvement — not a vague marketing claim.
Spectrum, not binary
Other labels only certify zero-AI work. HumanSeal measures human involvement as a percentage.
Built on real standards
Informed by ISO 30414 and GRI 401–404 human-capital themes — transparent rubric, not a black box.
Augment, don't replace
Rewards companies that use AI to keep and upskill people, not to lay them off.
The rubric
What the score measures
Five weighted pillars with industry-specific rubrics, gated by mandatory minimums so a strong score can't hide a core failure.
Human Labor Share
30%How much of the product is actually made by people, not machines or AI.
Human Decision Share
20%Who owns the critical decisions — design, quality, and exceptions.
Skill & Wage Quality
20%Skill of the roles, wages against a living wage, and training.
Worker Welfare
15%Benefits, safety systems, and representation beyond the minimum.
Stewardship Trajectory
15%Whether the company augments or replaces workers as it adopts AI.
For brands & manufacturers
From free score to trusted seal
Start with a self-assessment, add evidence when you're ready, and earn a listing shoppers can trust.
Self-assess for free
Answer a short, industry-specific questionnaire and get an instant provisional score.
Submit evidence
Upload payroll, training, or production records. We check them for consistency with your self-assessment.
Earn the seal
Subscribe to AI-Validated for evidence review and a Verified registry listing — renewed yearly. HumanSeal Certified is coming 2026.
Plans
Listing tiers
Free community listings after admin approval. Paid AI-Validated tier for evidence-backed trust in the Verified registry tab.
Community (Free)
Self-assessment, admin-reviewed, listed for shoppers exploring human-involvement scores.
AI-Validated
$199/year subscription — upload evidence, automated consistency checks, HumanSeal manual review, featured Verified tab.
Full pricing →Choose products made by people.
Know whether your money supports human workers. HumanSeal measures the human touch behind every product.
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